A Journey of Passion, Dedication, and Sincerity
At Sincere Event Co, our story is more than just a business journey—it’s the result of a shared passion, a deep commitment to excellence, and an unwavering belief in the power of meaningful connections. The story of Sincere Event Co began over a decade ago when Emily Cusack and Susan Drexinger’s paths first crossed in an unexpected yet life-changing way.
In that moment, Emily shadowed Susan for a day, setting the stage for her decision to pursue a career in hospitality. With a heart full of ambition, Emily went on to earn two bachelor’s degrees from the University of Kentucky, one in Hospitality and Tourism Management and the other in Business Management. Along the way, she honed her skills in the hospitality and event industries, gaining invaluable hands-on experience.
Meanwhile, Susan was tirelessly building lasting relationships with clients and making every event she touched extraordinary. Her work was fueled by a singular mission: to create unforgettable experiences driven by authenticity and care. Over the years, she became a mentor to many, including Emily, who had always admired her commitment to perfection and attention to detail.
After Emily graduated, she happily joined forces with Susan to collaborate on several events, blending their expertise and passions. When COVID-19 restrictions were finally lifted and in-person events could once again take place, they reunited with a shared vision of elevating events to new heights. Susan became a guiding force in Emily's career, pushing her to refine her standards, hone her processes, and always strive for excellence. Emily, in turn, brought a fresh perspective to the table—introducing innovative ideas, improving processes with technology, and contributing her exceptional attention to detail, all of which helped elevate the way they approached event planning and execution together.
Today, as partners and co-founders of Sincere Event Co, Emily and Susan have merged their unique skill sets and deep-rooted passion for hospitality to create something truly special. Together, they bring a fresh perspective, a meticulous eye for detail, and a commitment to client relationships that sets Sincere Event Co apart. With a foundation built on sincerity, respect, and a genuine love for what they do, they are dedicated to ensuring that every event is a reflection of your unique story—and a moment you’ll cherish forever.
This is not just business for us; it’s our heart’s work. Let us help you make your event one that will be remembered for years to come.